Views: 5 Author: PEAK Publish Time: 2023-02-10 Origin: Qingxianlaonong
As of December 31, 2022, the published sales data of agricultural machinery purchase subsidies showed that in 2022, 704 tractors sold nearly 76000 units, realizing sales of more than 4.5 billion yuan. The 704 tractor is the product with the highest sales volume and the highest sales volume in the large and medium horsepower tractor market in 2022. It can be seen that the 704 tractor is widely applicable and popular with agricultural machinery users. At the same time, the 704 sales market is also the "battle ground" of major tractor manufacturers.
From the perspective of regional distribution, the sales of 704 tractors are mainly concentrated in Northeast China, North China, Central China and Northwest China. The sales of 704 tractors in the three provinces of Inner Mongolia Autonomous Region, Henan Province and Heilongjiang Province all exceed 10000 units, with the total sales volume of the three provinces accounting for more than 54%. In addition, the sales volume of Gansu Province and Hebei Province exceeds 5000 units, and the total sales volume of the five provinces of Inner Mongolia, Henan, Gansu and Hebei Province accounts for more than 68%. It should be noted that in some provinces, cities and regions in 2022, the publication data of agricultural machinery purchase subsidies is less and the publication progress is slow, resulting in a large lag between the published subsidy sales and the actual sales.
From the perspective of best-selling models, a total of 374 704 products were put into the market in 2022 and generated subsidy sales data. The top ten best-selling models sold a total of 37005, accounting for 48.72% of the total annual sales. The total sales exceeded 2.3 billion yuan, accounting for more than 50% of the total national sales. Welcome to: Agricultural Machinery 360!
There are three models with a sales volume of more than 5000 units, namely, Wade Agricultural Machinery WD704K, YTO ME704-N and Weichai Lovol M704-2H. Among them, Wade Agricultural Machinery WD704K ranks the first with the sales volume of 8334 units, and its "sales top" status has been maintained since 2020.
In addition, the top ten 704 tractors in sales involve seven brands, namely Wode Agricultural Machinery, China Yituo, Weichai Lovol, Changzhou Dongfeng, Changfa Agricultural Equipment, Tai'an Taishan Guotai and Weifang Huaxia. Among them, Weichai Lovol has three products on the list, with a total sales of more than 10000 units, while YTO China has two products on the list, with a total sales of more than 7000 units. The position of the two products in the 704 tractor market cannot be underestimated.
From the perspective of product unit price, the national average price of 704 tractors is nearly 60000 yuan. Among the top ten best-selling models, the unit price of Weichai Lovol M704-BA is the highest, with the national average price of 77400 yuan. The unit price of Weifang Huaxia XA704 is the lowest, with the national average price of 44600 yuan. It can be seen that the price difference of 704 tractors is large, and the price of 6 of the top 10 products is higher than the average level.